„Asian growth”

Pioneer Investments Funds is a division of PeKaO Bank. Apart from traditional funds they also offer funds from all over the globe. At that time Asian markets promised the incredible prospects for growth. Such financial offer also created the image of Fund itself as a truly global one operating on Japan, China, and Asia Pacific markets. We used different types of rise as Asian  symbol of growth and prosperity and symbols common for particular regions and markets.

Agency: Leo Burnett Warsaw

 Krzysztof Iwiński